Living
A millionaire on roller blades
Dupont skater found fame, fortune in cookie diet


Matt Siegal, the rollerblading CEO of Dr. Siegal's Cookie Diet, jumps a curb at 14th and Q Streets N.W. last weekend. (Photo courtesy of Siegal)
Youāve probably seen him gliding around Dupont Circle. Most people simply call him the Dupont Roller Boy. But, of course, that isnāt his real name. If youāve hung out in the outdoor cafĆ©s on 17th Street after dark in the past 10 years, youāve almost certainly seen him jumping curbs and weaving in and out of traffic. Heās out there three or four nights a week, often for hours at a time and has become a fixture in Dupont.
Heās usually covered in sweat ā although occasionally in blood, the result of inevitable run-ins with unleashed dogs, cyclists and lawless cab drivers. As he flies past, people wave, whistle and otherwise acknowledge the surprisingly bright streaks of green, red and blue light that emanate from his wheels on his evening excursions. On a recent Saturday night, as he turned the corner of S Street onto 17th Street, he even heard a boy say, āLook mom, itās Blader Man!ā
Although most people know about the guy on blades with the lights in his wheels, very few could tell you his name. There is an irony in that as he has been the subject of full-page articles in the Washington Post and in Forbes, and appeared on national TV shows.
āDupont is an interesting place to rollerblade,ā Matthew Siegal, Blader Man himself, says. āItās not for anyone whoās sane. I like to rollerblade in the streets. I like to jump the curbs. Iāve had my share of injuries.ā
But Siegal, who’s openly gay, isnāt just a neighborhood curiosity ā heās also a serial entrepreneur. While attending the University of Maryland in the early 1990s, he co-founded several software companies that eventually merged to form a multi-national, NASDAQ-traded firm that today employs more than 500 people in the D.C. area. His hard work was rewarded when he resigned from the companyās management team three years ago and cashed in to the tune of millions of dollars.
āThat company started in my little apartment in Greenbelt, Md., my first semester of college,ā Siegal says. āAfter a couple of years I sold it and started a second company and 11 years later, I sold my second company to my first company and they combined.ā
That is when Matt got into his newest business. Mattās father is Dr. Sanford Siegal, a well-known physician, author and weight-loss expert who created the Dr. Siegalās Cookie Diet weight-loss system 35 years ago.
āYou eat six cookies a day and that controls your hunger. Most people follow a 1,000 to 1,200 calorie diet and at 1,000 to 1,200 calories, everyone loses weight,ā Siegal says. āThere are no failures at that level.ā
For decades, Dr. Siegal has been a household name in South Florida. But in 2007 Matt decided to use his skills to turn his fatherās success in South Florida into an international phenomenon. Though initially a little skeptical, Dr. Siegal agreed to team up with his son, and an āodd coupleā business partnership was born.
Matt launched a website, cookiediet.com, and opened several retail stores, including one in Beverly Hills. The website now has more than 128,000 active members, and a weight-loss approach that for decades had been offered only by physicians is now marketed directly to consumers. Father and son have gotten their products on the shelves of nearly 10,000 retail outlets, including Walgreens and GNC.
āI loved my software company,ā Siegal says. āOne of [the reasons I left the software company] was there were some, Iād say, shady characters out there in the business world who were attempting to rip off my fatherās idea.ā
But with all this success, Matt still finds ways to have fun and stay true to who he is. He still rollerblades in Dupont and enjoys some of the perks of his successful business. He has met lots of interesting people due to the popularity of the cookie diet among celebrities as diverse as TVās Snooki, comedian Joan Rivers and football star Kris Jenkins. He recently appeared on TV Landās āHowād You Get So Rich?,ā and this fall heāll be the millionaire guest star in a rare gay-themed episode of Bravoās hit reality show, āThe Millionaire Matchmaker.ā
Heās currently hitting the gym daily in preparation for his debut as the on-air pitchman for his brand on QVC in January, and he just launched a new product called Dr. Siegal & Sonās CalciOs cookies, a tasty snack that among other things provides 90 percent of the daily recommended allowance of calcium per serving.
Keeping his bones strong is going to be important as Matt keeps blading and spinning those colorful wheels around Dupont.
Juliette Ebner contributed to this article.
Autos
Sporty sedans: BMW 530i xDrive, Mercedes AMG CLA 3
Tariffs are here and the result is financial chaos

Itās official: Tariffs are here, and the result is financial chaos.
So, what to do when purchasing a new vehicle? If you need one in the not-so-distant future, buy sooner (like yesterday) rather than later. Expect prices to rise quickly, as inventory dwindles, demand soars, and automaker incentives evaporate. Of course, if a new ride isnāt a priority for at least a year or three, then hold off until the dust settles.
But for those of you looking for new wheels now, I recently drove two sport sedans that were a pleasant reprieve from the usual plethora of pickups, minivans, and SUVs.
BMW 530i xDRIVE
$63,000
MPG: 28 city/35 highway
0 to 60 mph: 5.5 seconds
Cargo space: 18.4 cu. ft.
PROS: Rakish looks. Race-car vibe. Rock-star amenities.
CONS: Rad-but-quirky infotainment system. Rich price.
IN A NUTSHELL: Classic good looks, from the iconic grille and swept-back headlights to chiseled side panels and a tasteful tush. For a gearhead like me, the BMW 530i xDrive ā completely redesigned last year ā is as rapturous as Michelangeloās David. Everything here is in proportion, from the design to the drivetrain, which ā along with a gutsy 255-hp turbo and all-wheel drive ā helps deliver a divine experience behind the wheel. Even better, my test car came equipped with the heavenly M-Sport Package: 21-inch wheels, athletic suspension, and assorted styling upgrades.
A tech-laden cabin is outfitted with a sparkly 12.3-inch digital instrument cluster and 14.9-inch touchscreen infotainment system. With the windshield head-up display and a slew of knobs and toggle switches in the center console and on the steering wheel, I wondered if this is how it feels to pilot the Space Shuttle. There is even a back-lit interaction bar with touch-sensitive controls to adjust vent direction and other climate control settings.
All this gadgetry takes some getting used to, but the overall effect is dazzling. While a 12-speaker Harman Kardon stereo comes standard, I was jamminā to the 16-speaker Bowers & Wilkins premium audio. Of course, such options add up quickly (on my test car, the extras totaled $13,000).
Just how fun is this car? In my favorite episode of āHacks,ā sassy Jean Smart drives a rockinā Rolls Royce Wraith. Trust me, this four-door BMW is every bit the badass as that $300,000 super coupe.
MERCEDES AMG CLA 35

$58,000
MPG: 22 city/29 highway
0 to 60 mph: 4.8 seconds
Cargo space: 11.6 cu. ft.
PROS: Slick styling. Spiffy cabin. Sublime seats.
CONS: Smallish trunk. So-so rear headroom and legroom.
IN A NUTSHELL: Need a smaller sedan thatās just as marvy as the midsize BMW i530? Look no further than the compact Mercedes CLA-Class, which is 14 inches shorter. Thatās a benefit when jockeying for parking or navigating rush hour.
Another plus: This is Mercedesās least expensive sedan, available in three trim levels. All come with the same potent turbo but in varying power levels. The base model starts at $46,000, but I tested the first of two high-performance versions: the AMG CLA 35, which costs $12,000 more. You can open your wallet even further to snag the $67,000 AMG CLA 45.
But why bother? The AMG CLA 35 is plenty quick ā faster than the BMW i530 ā and boasts sport-tuned brakes, deft handling and a gritty-sounding exhaust system. The laundry list of standard features includes all-wheel drive, automated parking, gobs of the latest safety gizmos and even something called āsafe-exit assist,ā which prevents passengers from opening a door into traffic or speeding cyclists.
The interior is pure Mercedes, with top-notch materials, customizable ambient lighting and Burmester surround-sound audio. The overall layoutāsleek and modern, but with elegant stitching in the seats and on the door panels and dashboardāis comfortable and user-friendly. Digital displays and touchscreens are similar to whatās in the BMW i530, just smaller.
Size matters, of course, which is why this vehicleās shorter length can be a blessing but also a curse, especially when trying to squeeze passengers with longer legs into the backseats. And the dramatically sloped roofline, attractive from the outside, limits the amount of rear headroom and cargo space. Thank the automotive gods for panoramic sunroofs, whichāat least for anyone in the front seatsāmakes this cabin feel surprisingly spacious.
Real Estate
Spring updates to sell your home for pride and profit
Consider new landscaping, power washing, creative staging

Selling a home is a big deal for anyone, but for members of the LGBTQ+ community, it comes with unique considerationsāfrom finding affirming professionals to ensuring your home is represented in a way that reflects your values. Whether youāre a first-time gay home seller or a seasoned LGBTQ+ homeowner looking to move up, maximizing your homeās value is key to a successful and empowering sale.
Hereās how to prepare your home, your mindset, and your real estate strategy to get the most valueāfinancially and emotionallyāfrom your home sale.
1. Start with an LGBTQ+-Friendly Real Estate Agent
Before diving into renovations or staging, make sure your agent truly understands your needs. A gay-friendly or LGBTQ+-affirming real estate agent brings more than just market expertiseāthey bring cultural competence, safety awareness, and a network that supports you throughout the selling process.
At GayRealEstate.com, you can find experienced, vetted LGBTQ+ real estate agents who have been proudly serving the community for over 30 years. Working with someone who shares or supports your identity ensures your selling journey is respectful, inclusive, and effective.
2. Enhance Curb AppealāWith a Welcoming Vibe
The outside of your home is the first impression a potential buyer gets. Make it countāespecially for LGBTQ+ buyers looking for a home that feels safe and welcoming.
- Fresh landscaping: Add colorful flowers, neatly trimmed shrubs, or low-maintenance greenery to appeal to eco-conscious buyers.
- Update the entrance: A new front door, stylish lighting, or even a rainbow doormat can make your home feel like a safe space from the start.
- Clean and repair: Power wash the exterior, touch up paint, and make any necessary repairs to gutters, windows, or siding.
3. Stage with Intention and Inclusivity
Home staging can add thousands to your sale price. But beyond the usual decluttering and neutral palettes, think about how your space tells a storyāand who itās telling it to.
- Create a warm, inclusive feel: Subtle touches like LGBTQ+ art, books, or even coffee table magazines can show off your personality and affirm the space for queer buyers.
- Depersonalizeābut donāt erase: You donāt need to hide your identity to appeal to buyers. Let your home feel lived in and lovedāwhile still being a blank canvas others can imagine themselves in.
- Highlight multi-use areas: Home offices, gender-neutral nurseries, or flex spaces resonate with LGBTQ+ families and professionals.
4. Update Kitchens and Bathrooms Strategically
These rooms matter most to buyersāand even small updates can yield big returns.
- Kitchen: New cabinet hardware, a fresh backsplash, and modern lighting can elevate the entire room without a full remodel.
- Bathroom: Replace old fixtures, re-caulk tubs and sinks, and add plush towels and inclusive dƩcor.
- Energy-efficient upgrades: Touchless faucets, smart appliances, or low-flow toilets are not only trendyāthey signal sustainability, which matters to LGBTQ+ buyers.
5. Make Your Home More Energy Efficient
LGBTQ+ homebuyers often prioritize sustainability. These updates not only reduce energy bills but make your home more marketable.
- Install a smart thermostat (like Nest or Ecobee)
- Upgrade insulation or windows
- Consider solar panels (especially in sun-drenched regions like California or Florida)
Bonus: You may qualify for state or federal tax credits, which can be a great selling point.
6. Know and Advocate for LGBTQ+ Housing Rights
Although housing discrimination is illegal under the Fair Housing Act, it still happens. As an LGBTQ+ seller, be aware of your rightsāand those of potential buyers.
- Avoid steering or bias: Even with good intentions, make sure youāre not inadvertently influencing who views or buys your home based on identity.
- Work with affirming professionals: From inspectors to lenders, choose partners who support inclusive practices.
- Report discrimination: If you or a buyer encounters bias, report it to HUD or your local housing authority.
7. Price Your Home Rightāand Market It Smartly
Setting the right price is essential to maximizing value. Your LGBTQ+-friendly agent can run a comparative market analysis, considering current trends and buyer demographics.
- Leverage LGBTQ+ real estate networks: Promote your home through platforms like GayRealEstate.com to reach an audience that understands and values your space.
- Use inclusive language in listings: Avoid gendered terms or heteronormative assumptions. Instead of “his and hers closets,” use “dual walk-ins” or “double closets.”
- High-quality photos and video tours: Showcase your home with professional, visually inclusive marketing that appeals to diverse buyers.
8. Consider Timing and Local LGBTQ+ Trends
Selling during WorldPride or just before local LGBTQ+ events may boost visibility. Also consider if you’re in or near an LGBTQ+ friendly city or neighborhood.
Not sure which areas are top destinations? GayRelocation.com tracks and shares the best cities for LGBTQ+ homebuyers, helping you tap into motivated buyers.
Final Thought: Sell with Confidenceāand Community
Selling your home isnāt just about getting top dollarāitās about closing a chapter with pride and integrity. When you center your values, work with LGBTQ+ affirming experts, and prepare your home with purpose, youāre not just maximizing your homeās valueāyouāre creating an empowering experience for yourself and the next owner.
Whether you’re buying, selling, or bothāGayRealEstate.com is your trusted partner in every step of your journey. With a nationwide network of gay and lesbian realtors, decades of experience, and deep community ties, we ensure your home transition is safe, smart, and full of pride.
GayRealEstate.com is the nationās leading online platform connecting LGBTQ+ home buyers and sellers with LGBTQ+ friendly real estate agents, ensuring a safe and supportive experience.
Scott Helms is president of GayRealEstate.com. To find an agent or learn more, visitĀ GayRealEstate.com, GayRelocation.com or call 1-888-420-MOVE.
Real Estate
Navigating DMV real estate market during political unrest
Reductions in federal employment have introduced uncertainties

The Washington, D.C.-Maryland-Virginia (DMV) region has long been recognized for its robust housing market, underpinned by the presence of the federal government and a diverse economic landscape. Recent massive reductions in federal employment have introduced uncertainties, yet the area continues to offer compelling reasons for prospective homebuyers, particularly within diverse communities.
While the federal government has traditionally been a significant employer in the DMV, the region has proactively diversified its economic base. Sectors such as technology, professional services, education, and healthcare have expanded, mitigating the impact of federal job cuts. This diversification fosters some economic resilience, which offers our area a semblance of protection against the impending unknowns that we currently face. Nothing can shield real estate entirely; however, our area tends to survive these types of changes better than other parts of the country.
Despite concerns over federal layoffs, the DMV housing market has demonstrated notable stability. Analyses indicate that the number of active listings, sold properties, and median sales prices have remained steady on a year-over-year basis. This steadiness suggests that the market is adapting to changes without significant disruption.
Furthermore, while there has been a slight increase in home listings, this trend aligns with typical seasonal variations and does not solely reflect federal employment changes. The luxury property segment, in particular, continues to thrive, indicating sustained interest and investment in the region.
The DMV region is renowned for its cultural and demographic diversity, with areas like Montgomery County, Md., being among the most ethnically diverse in the nation. This inclusivity extends to various communities, including LGBTQ individuals, fostering a welcoming environment that enhances the areaās appeal. Even though the current administration is fostering anti-diversity ideology, I remain confident that our LGBTQ community will continue to thrive even as these destructive forces work against us.
Local governments within the DMV have implemented policies aimed at promoting affordable housing and preventing displacement, particularly in the wake of economic shifts. Initiatives like the Douglass Community Land Trust in Washington, D.C., exemplify efforts to maintain housing affordability and support community stability.
Additionally, jurisdictions such as Montgomery County have longstanding Moderately Priced Dwelling Unit (MPDU) programs that require developers to include affordable housing in new residential developments. These policies contribute to socioeconomically mixed neighborhoods, benefiting diverse populations.
Despite Elon Muskās brandishing of a chainsaw to the federal workforce, our real estate market continues to thrive. The DMV region maintains its appeal. Economic diversification, market stability, commitment to diversity and inclusion, and progressive housing policies collectively contribute to an environment that supports and attracts diverse communities. Prospective homebuyers can find reassurance in the regionās resilience and ongoing efforts to foster an inclusive and vibrant community. These are only a few among the many reasons to have a positive outlook while considering real estate options in our area.
It is important to consider working with brokerages, brokers, agents, lenders and title companies who align with our community and our objectives. Not all LGBTQ agents work for brokerages that support or understand the needs of the members of our community. Do your research and find out who has donated money to what political causes. Now more than ever we must support members of our community to protect our way of life and our very existence.
Stacey Williams-Zeiger is president/principal broker of Zeiger Realty Inc. Reach her at [email protected].
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