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Celebrating silver in style

Gay-owned furniture company Mitchell Gold + Bob Williams marks milestone

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Mitchell Gold, Bob Williams, furniture, design, home, gay news, Washington Blade
Mitchell Gold, Bob Williams, furniture, design, home, gay news, Washington Blade

Mitchell Gold (left) and business partner Bob Williams at their Washington store for an event in 2013. (Washington Blade file photo by

Mitchell Gold + Bob Williams

25th anniversary event

A benefit for Sitar Arts Center

Wednesday

6-9 p.m.

Mitchell Gold + Bob Williams Washington location

1526 14th St., N.W.

mgbwhome.com

RSVP requested

[email protected]

202-332-3433

Mitchell Gold and Bob Williams, co-owners of the eponymous furniture company, didn’t originally intend for their company to be as big as it is today.

Gold says they were originally thinking of a modest business model in which they’d work four days a week, have a small stable of customers and do about $5 million a year in sales.

“We didn’t have to make that much money,” Gold says. “It was just the two of us living down South, it’s much less expensive to live here, and we thought we would just have this nice little company. … But as Bob often tells people, ‘It’s not that Mitchell lied — it’s just that he can’t count.’”

Started in 1989 with about $60,000, things took off rather quickly. They sold about 800 dining tables and 5,000 chairs before they started making any of the pieces. Gold, who’d been fired from the furniture company he’d worked for, had connections with major retailers like J.C. Penney, Crate & Barrel and others, which he visited armed with sketches and fabrics Williams had made. They were profitable the first year they were in business.

“We had fabrics that were different and unusual for the time,” Gold says. “So we were able to show retailers, ‘This is how this will look in your store.’ And they bought it right away. People have said I’m not a bad salesman, so I was able to close the sales and get the production going quickly.”

The two, who’d been together as domestic partners about two years before, had moved to Hickory, N.C., from New York and were interested in going into business together.

“We just thought we could do it better than traditional manufacturers,” Gold says. “We thought we could make a better commitment to customers, ship it more quickly and with Bob’s sense of style, you know, I certainly felt we could offer people a more stylish look for a better price.”

Williams worked for a small ad agency and gradually cut back his time there as he spent more and more with the company, then known as the Mitchell Gold Company (it was changed to its present name in 2002).

Now they’re celebrating 25 years and have more than 700 employees, a stable of celebrity clients, 17 stores and plans to open four more by year’s end and a 600,000-square-foot factory and home base in Taylorsville, N.C.

Several spoke at a company event two weeks ago where 11 of their original 21 employees who are still with the company were recognized. It appears, from a transcript of comments, that morale there is strong.

Ken Hipp, the company’s senior vice president of retail stores and merchandising, has been with them for seven years and calls Gold and Williams “wonderful mentors.”

“It’s been quite a ride,” says Hipp, who’s also gay. “I can’t imagine my career or my life without them.”

Known for a style they call “quintessentially American,” their products are designed to be stylish, yet comfortable. Interior designer Brian Patrick Flynn of TBS’s “Movie & a Makeover” show has called their products “custom-looking pieces at medium-to-high price-points” and says it’s a “genius brand” he and his clients “can’t get enough of.”

On Wednesday, the two will be in town for an event at their D.C. store at 1526 14th St., N.W., an anniversary event that will benefit the Sitar Arts Center. It’s one of a series of events they’re having at their various locations throughout the year.

In a country where just 25 percent of new employer firms are still in business 15 years or more after starting according to the Small Business Administration, theirs is a nearly unfettered success story.

It hasn’t all been easy going, though. Williams remembers many long hours in the early years, though he also says those were some of the most “exhilarating times of my life.”

They recall years of working what felt like round-the-clock schedules and didn’t take a vacation until two years into it, but were gratified by strong out-of-the-gate sales.

“Customers liked what we were doing immediately,” Williams says. “We never had to go call on people. The more they heard about us, the more we had people wanting to buy from us.”

They broke up on the personal side about 12 years into the business, though they’re wholly comfortable working together and are each married and have been with other men for years — Gold has been with Tim Gold for seven years; Williams has been with Stephen Heavner for 11 years.

Might their relationship have lasted if it weren’t for the company? It’s a thorny question they don’t wish to dwell on.

“We don’t give much thought to it,” Williams says.

“It takes a lot of time and energy to go back and visit the past,” Gold says. “We’re more focused on the future.”

They acknowledge there were “a few little awkward moments, but not too much,” as Gold says. Keeping the company strong was chief among their priorities as always, they say.

The only time they had any significant downsizing was in 2008. Gold says it was a hard, but at the time necessary, decision in the face of a huge recession.

The company prides itself on the health care package it offers, on-site day care and cafeteria and unabashed LGBT advocacy work.

They say providing such amenities pays off in the long run.

“I think what we have proven is that you can be profitable and do the right thing,” he says. “When you have people who aren’t sick, they’re being more productive and that makes things more profitable. With our day care, if little junior has a problem, somebody goes and takes care of it and is back in 15 or 20 minutes, not the three hours it would take to go across town.”

They guess about 15 percent of their employees are also LGBT and estimate between 15-20 percent of their clientele is as well. Gold says it’s “certainly higher than other furniture retailers.”

Gold, who wrote a book called “Crisis: 40 Stories Revealing the Personal, Social and Religious Pain and Trauma of Growing up Gay in America” in 2008, says being open about such things is a central component to the company.

He relishes telling of a celebration dinner they had with loan officers after paying back a $25 million loan they’d used to expand. Several of the bank execs told him how reading “Crisis” had given them new compassion for LGBT issues, from one man who stepped up his giving at a homeless shelter to another whose wife came out.

“One by one, they went around the table and told us how much our advocacy work had meant to them,” Gold says.

Coming from a staid banking environment, Hipp says finding a place he could be out on the job was a revelation.

“I thought I loved banking but I realized banking did not love me,” he says. “I was very uncomfortable and very conflicted over my future and I was met with some very harsh realities. I could not believe that someone of my age, I was in my early 20s at the time, could actually go to work someplace where it was OK for me to be who I was. I didn’t have to tuck any part of myself under my sleeve. I could actually say that I was gay and it didn’t matter. … I was just a kid from the south and I thought that was the best it would get.”

Some of the 25th anniversary events will benefit LGBT and AIDS causes. Gold next plans an open letter to the Pope urging him to change Vatican teaching that homosexuality is sinful behavior.

“When you get down to it, that’s really the seminal reason why people think gay people should not have equality,” Gold says. “The whole issue of sin is really the crux of why people are against it.”

But has there been backlash or lost sales along the way?

“Our business just keeps going at such a pace that’s ahead of the industry with sales and growth and things like that,” he says. “You know, we can’t worry about the one or two people who aren’t going to buy from us because we’re gay and outspoken.”

 

Mitchell Gold and Bob Williams on:

 

Mitchell Gold, Bob Williams, furniture, design, home, gay news, Washington Blade

Bob Williams (left) and Mitchell Gold in the early years of their business. (Photo courtesy of Mitchell Gold + Bob Williams)

• Their all-time favorite products:

GOLD: Leather club chairs they designed after spotting vintage pieces at a Paris flea market.

“If something sells that well and looks pretty, I sure do like it,” he says.

WILLIAMS: “Our slipcovers are great because they’re just so versatile — you can dress them up or down, change the style and they just give off this great ambience of relaxed, casual comfort.”

 

• How practical the whites and neutrals they use so often are for everyday

GOLD: “Today’s fabrics are a lot different from what you saw 20-30 years ago. They’re much friendlier to live with and stain resistant.” And if you spill red wine? “In a lot of the fabrics, yes, it will come out. But you have to get it quickly, not let it sit there a day.”

 

• Nate Berkus

GOLD: “We love Nate Berkus.”

WILLIAMS: “He has great hair.”

GOLD: “Yes, he has great hair, he’s cute and adorable and we’re fairly friendly with him. I like his work a lot.”

WILLIAMS: “His last book was great.”

 

• Thom Filicia (of “Queer Eye” fame)

GOLD: “Sweet guy and talented. We were at a design kind of home in South Hampton and his room was really a standout.”

 

• 2013 sales?

GOLD: “Over $100 million.”

 

• Lulu, the company mascot

GOLD: “She’s resting in peace. She was 12 and a half and she will be the mascot in perpetuity. The thing about bulldogs is once they decide on something, that’s it. They figure out a way to get it. She came to work with us everyday and loved walking around and saying hi to everyone.”

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Rainbows in Revolt on a mission to make LGBTQ artists’ voices heard

Rainbows in Revolt on a mission to make LGBTQ artists’ voices heard

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Lily Erin, one of Rainbows in Revolt’s signature artists, performed at Capital Pride in June. (Photo courtesy of Rainbows in Revolt)

Last month’s Pride celebration in D.C. was so fun. Walking around my first Capital Pride with a $15 lemonade I was loving the madness and the color. Artists and small businesses battling banks you’ve never heard of collecting your personal information so you can spin a wheel to snag free merch. Great music blaring, people actually smiling and enjoying themselves, the “Great” American State Fair could never!

The Monument Stage was on Pennsylvania Avenue, directly in front of the National Gallery of Art and I can’t think of a better venue to see live music. How does someone get on the lineup for Pride? How do we accelerate the visibility of the most talented voices in our community to perform in places like this?

There is certainly not a talent gap, but there is a visibility gap. Chappell Roan went from playing for two people in a parking lot to owning the main stage at Coachella in one year. Whether it is shadowbanning or bias in AI, algorithms have been shown to suppress queer artists. In a digital age, how can queer people break through and show the world how talented they are?

Allison and Matt of Rainbows in Revolt are on a mission to make openly LGBTQ+ artists’ voices heard. Their goal is to find “musicians whose queerness is central to their identity as an artist,” and accelerate them to a place where they can actually reach fans.

The only time queer events seem to be in the spotlight is June, but this should be year round, according to Allison and Matt. Rainbows in Revolt wants to act as a “nucleus” for different sub-communities, finding common ground in the universal language of music.

Matt and Allison founded Rainbows as a way to make cheaper, higher quality merchandise for queer artists. While Rainbows has already pledged 20% of their profits to the LGBTQ+ community, with 10% to Whitman-Walker Health and 10% to LGBTQ+ organizations in need, this is just the beginning of the work that they do.

Rainbows “does the dirty work” that artists normally struggle to do on their own with limited resources. Interviews, artist profiles, social promotion, playlist discovery, radio outreach, and merch-funded support. This work is normally expensive, time consuming, and requires lots of different skills. Musicians don’t want to be editing clips to post online. Standup comedians don’t want to make graphics for their tour dates. They want to write more. They want to focus on their craft.

In addition to helping artists find their audience, Rainbows has built other digital tools to help queer people connect, including an interactive Safe Space Map for most major cities. It is hard to know which places are truly safe and supportive just from a simple Google search. Attitudes and actions change, and there should be a simple way for queer people to find other places that align with them. The Safe Spaces Maps are all up to date, and are tagged and filterable. Instead of relying on forums and word of mouth, Rainbows has created a centralized way to find authentic community quickly.

I had a chance to talk with Allison and Matt at Pride where Lily Erin, one of their signature artists, was performing on the Monument stage. Lily Erin is a folk singer who is familiar and forging her own path. Her bittersweet sound echoes through Acadia, and her garb mirrors the New England athletes I grew up with. Gorp Core meets streetwear. A graphic tee, hiking shorts, and creamsicle Jordans.

Her debut single, “Bus Stop,” tells a sad story about unconditional love, and the conditions that still seem to come with it. Graduating into lockdown, Erin needed a new way to connect with herself and others. Lily made “Bus Stop” without an intention to share it, but doing so was a liberation. People have been responding to her honesty around queer-ness, family, and the “ghosts which haunt us” even in the daytime.

Rainbows in Revolt has helped Lily Erin go from bars and backyards to The Monument Stage at Pride. This is a meteoric rise, and a testament to both Erin’s talent and the work of Rainbows to promote her. “A little encouragement goes a long way with early artists,” and by “planting a seed” Rainbows is already seeing their artist garden grow. Community is power, and Erin is a perfect example of how effective simple modern techniques of promotion can be.

A next step for Rainbows is putting on shows themselves. On Oct. 3, Rainbows in Revolt will host an Evening with Ray Boltz at the National City Christian Church. Boltz grew up in the Catholic Church and for many years was the soundtrack to many services, youth camps, and church groups. He was celebrated by millions until he came out in 2008. Allison remembers her community “never playing his music again.” 

Rainbows in Revolt is helping him to return to the church, and proving that identity does not need to be exclusive. We live in a complicated world with complicated lines being drawn. Boltz proves that these lines don’t exist, and will be breaking down barriers to bring together communities. To Allison, “a trans woman standing next to a straight white man in church is a powerful teacher.”

The Safe Space maps bridge all types of spaces, and one of the unlikely ones is, perhaps, churches. Matt said that “BYU has only nine safe spaces around their campus and seven of them are churches.” Not all churches are anti-gay, and many times they are the only place for people to find community.

Rainbows in Revolt is just getting started bridging gaps and building community.

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‘Heated Rivalry’ star takes it off in new ads for Under Armour

François Arnaud becomes global brand ambassador

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François Arnaud stars in a new ad campaign for Under Armour. (Screen capture via underarmour.com)

Actor François Arnaud made a splash as gay hockey player Scott Hunter in “Heated Rivalry.” Now the Under Armour athletic apparel company is counting on the actor to make a splash promoting its HeatGear sportswear line.

The Baltimore-based company announced on July 23 that it has made Arnaud its newest global brand ambassador and that he will headline “For When It’s Hot,” a promotional campaign celebrating its HeatGear franchise.

 A 45-second video released by the company features Arnaud exercising in Under Armour gear – lifting weights, doing crunches and battling ropes while the neighbors gawk — and then taking his shirt off, wiping his face with it and throwing it at the camera. A jogger passing by is apparently so flustered that he runs into a couple of trash cans.

“It’s hot out there,” an announcer says. “Temperatures are expected to keep rising.” 

Arnaud, 41, never made it to The Cottage, but he had a prominent role in the steamy gay hockey romance show, which debuted last fall on HBO Max and the Canadian streaming service Crave. His character wore tight-fitting Under Armour products throughout the series, including a memorable scene where he meets his love interest Kip, played by Robbie G. K. (Robbie Graham-Kuntz), at the fictional Straw + Berry smoothie shop. Hunter’s Under Armour logo is hard to miss as he waits for his extra-banana blueberry smoothie.

“Arnaud has earned international recognition for his dynamic work across film and television, most recently captivating audiences with his breakout role in ‘Heated Rivalry,’” Under Armour said in announcing its partnership with the actor. “His performance sparked widespread fan engagement and conversation online, including enthusiasm around the character’s connection to sport, training and Under Armour products featured throughout the series.”

 “What drew us to François was more than his obvious talent and looks, it was what he represents,” said Matt Dornic, chief communications officer for Under Armour, in a statement. “The character he portrays ultimately finds his greatest success when he stops trying to fit someone else’s mold and embraces who he truly is. That’s a lesson that resonates deeply with us. The best athletes perform with confidence, conviction and authenticity, and we believe the strongest brands do too. As Under Armour continues to evolve, we’re focused on being unmistakably ourselves, and François embodies that mindset in everything he does.”

 Long known for its partnerships with professional athletes, Under Armour also names ambassadors from the fields of entertainment and culture. Others include country music star Parker McCollum and Grammy-nominated rapper Gunna. These partnerships, the company says, “reflect the brand’s expanding view of performance and its belief that athletic mindset extends far beyond the field of play.”

 “The connection between sport and culture is stronger than ever, and that’s creating exciting opportunities to engage athletes and fans in new ways,” said Tyler Rutstein, Under Armour’s Senior Vice President of Global Brand and Americas Marketing, in a statement.

 “François is at the center of a moment that fans are genuinely passionate about, and we’re excited to be part of it,” he continued.” As a brand, we’re focused on showing up in authentic sport moments and clever cultural crossovers. When we recognized François wearing Under Armour organically, we knew a partnership would feel authentic to both of our fan bases.”

 “François’s character held a cultural mirror up to the brand and we liked what it reflected — hardworking, relentless and an athlete whose performance improved when he embraced his authentic self,” Dornic told ADWEEK. “That is especially meaningful at this moment for UA. With [founder] Kevin [Plank] returning as CEO, we’ve been really intentional about connecting with our roots and reigniting what makes UA great.” 

Arnaud identifies as bisexual. His “For When It’s Hot” campaign for Under Armour has launched globally and will run across Under Armour’s social channels, including Instagram, TikTok, and YouTube.

 To celebrate the occasion, Under Armour had a pop-up “HeatGear Smoothie Bar” at its headquarters over the weekend. One popular flavor was named “Blue Moon over Baltimore” – a nod to Scott Hunter’s favorite smoothie in the show, “Blue Moon over Brooklyn.”

“If you’d told the skinny awkward kid I used to be that one day I’d be an ambassador for a sportswear brand, I would’ve laughed,” Arnaud said in Under Armour’s announcement. “What makes this moment feel so special is that it’s [a] reminder that we don’t always end up where we expect, and growth can look very different from what we imagined. Grateful and honored to partner with Under Armour who were willing to meet me right where I want to be.”

 Fan reaction to the collaboration was overwhelmingly positive, with one commenter on social media suggesting that Under Armour rename itself “Under Arnaud.”

 “It’s a great day to be bisexual,” said a second.

 “Such a big deal to have an out and proud bisexual man to be the new ambassador of a major sports brand campaign like this!” said a third. “Love our bi king François and shoutout to Under Armour!”

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PHOTOS: Front Royal Pride

Third annual LGBTQ celebration held in Virginia town

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Sal Chichone sings at Front Royal Pride 2026. (Washington Blade photo by Michael Key)

The third annual Front Royal Pride was held at the Main Street Gazebo in Front Royal, Va. on Saturday, July 25.

(Washington Blade photos by Michael Key)

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