Arts & Entertainment
UK Starbucks ad shows trans teen using new name for the first time

A new Starbucks ad featuring a transgender boy is making a push for trans acceptance in the UK.
According to LGBTQ Nation, the commercial is part of a partnership with the UK transgender youth organization Mermaids. Part of the coffee chain’s “What’s your name?” campaign, the ad follows a trans teen named James as he goes about his day; we see him being repeatedly called by his deadname – at the doctor’s office, on his student ID card, by family.
At the end of the ad – which won the Channel 4 Diversity Award 2019 – he goes into Starbucks to place an order. The barista asks him his name, and he responds, “It’s James,” as the employee writes it on his cup.
Response to the ad on social media was welcoming. Many transgender people took the opportunity to share stories of their own first time using their name at Starbucks.
On Twitter, @Daniel83522138 commented, “As someone who is trans, I can not express how much this means to me. It may seem like a small thing, but to a trans person it means everything. Thank you Starbucks.”
@Harperexpress posted a picture of her own cup from the first time she used her true name at Starbucks, with the caption, “This was from 2 years ago at Schiphol Airport, Amsterdam. It was such a beautifully written confirmation of who I am.”
Another, @remembrancermx, wrote, “I knew the moment my name was said in Starbucks that it was my name & always meant to be my name. I’ve officially changed it now, but still family won’t accept it, & it’s good to know there’s a place it will always be respected.”
Some comments came from family and allies of trans individuals, such as @mimmymum, who commented, “Gorgeous ad! As the parent of a trans son, this put a real lump in my throat.”
Starbucks is also selling limited edition mermaid cookies in an effort to raise up to £100,000 – that’s $130,000 – of funds for Mermaids. The ad will air on television in the UK and online elsewhere in the world.
You can watch it below.
Sports
Jason Collins dies at 47
First openly gay man to actively play for major sports team battled brain cancer
Jason Collins, the first openly gay man to actively play for a major professional sports team, died on Tuesday after a battle with brain cancer. He was 47.
The California native had briefly played for the Washington Wizards in 2013 before coming out in a Sports Illustrated op-ed.
Collins in 2014 became the first openly gay man to play in a game for a major American professional sports league when he played 11 minutes during a Brooklyn Nets game. He wore jersey number 98 in honor of Matthew Shepard, a gay college student murdered outside of Laramie, Wyo., in 1998.
Collins told the Washington Blade in 2014 that his life was “exponentially better” since he came out. Collins the same year retired from the National Basketball Association after 13 seasons.
Collins married his husband, Brunson Green, in May 2025.
The NBA last September announced Collins had begun treatment for a brain tumor. Collins on Dec. 11, 2025, announced he had Stage 4 glioblastoma.
“We are heartbroken to share that Jason Collins, our beloved husband, son, brother and uncle, has died after a valiant fight with glioblastoma,” said Collins’s family in a statement the NBA released. “Jason changed lives in unexpected ways and was an inspiration to all who knew him and to those who admired him from afar. We are grateful for the outpouring of love and prayers over the past eight months and for the exceptional medical care Jason received from his doctors and nurses. Our family will miss him dearly.”
NBA Commissioner Adam Silver said Collins’s “impact and influence extended far beyond basketball as he helped make the NBA, WNBA, and larger sports community more inclusive and welcoming for future generations.”
“He exemplified outstanding leadership and professionalism throughout his 13-year NBA career and in his dedicated work as an NBA Cares Ambassador,” said Silver. “Jason will be remembered not only for breaking barriers, but also for the kindness and humanity that defined his life and touched so many others.”
“To call Jason Collins a groundbreaking figure for our community is simply inadequate. We truly lost a giant today,” added Human Rights Campaign President Kelley Robinson in a statement. “He came out as gay — while still playing — at a time when men’s athletes simply did not do that. But as he powerfully demonstrated in his final years in the league and his post-NBA career, stepping forward as he did boldly changed the conversation.”
“He was and will always be a legend for the LGBTQ+ community, and we are heartbroken to hear of his passing at the young age of 47,” she said. “Our hearts go out to his family and loved ones. We will keep fighting on in his honor until the day everyone can be who they are on their terms.”
Glitterati Productions held the “Studio 69” party at Bunker on Friday, May 8.
(Washington Blade photos by Michael Key)

















Arts & Entertainment
Washington Blade’s Pride on the Pier returns June 13 to kick off D.C. Pride week
Pride on the Pier officially launches Pride Week in D.C.
The Washington Blade’s annual Pride on the Pier celebration returns to The Wharf on Saturday, June 13, 2026 from 4-9 p.m., bringing thousands of LGBTQ community members and allies together for an unforgettable waterfront celebration to kick off Pride week in Washington, D.C.
Now in its eighth year, Washington Blade Pride on the Pier extends the city’s annual celebration of LGBTQ visibility to the bustling Wharf waterfront with an exciting array of activities and entertainment for all ages. The District Pier will offer DJs, dancing, drag, and other entertainment. Alcoholic beverages will be available for purchase for those 21 and older.
“Pride on the Pier has become one of the signature moments of Pride in D.C.,” said Lynne Brown, publisher of the Washington Blade. “There’s nothing like watching our community come together on the waterfront with live music and incredible energy as we kick off Pride week.”
Pride on the Pier is free and open to the public, with VIP tickets available for exclusive pier access to the Dockmaster Building. To purchase VIP tickets visit www.prideonthepierdc.com/vip.
Additional entertainment announcements, sponsor activations, and event details will be released in the coming weeks.
Event Details:
📍 Location: District Pier at The Wharf (101 District Sq SW, Washington, DC)
📅 Dates: Friday, 13, 2026
⏱️ 4-9PM
🎟️ VIP Tickets: www.PrideOnThePierDC.com/VIP

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