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With Crew Club closing, what’s the future of the gay bathhouse in D.C. and beyond?

Handful of major U.S. cities lack private sex clubs

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Even in 2020, no one the Blade contacted would go on the record to talk about their experiences at the Crew Club, the Washington gay gym and bathhouse that will end its 25-year run next month.

It wasn’t hard finding folks who went — the club near Logan Circle has always been popular. But attribution was hard to pin down.

“I would go occasionally. It was very hit or miss,” one Washington gay man said. “Going on a Saturday night around 2 a.m. could be insane on some nights though. Cute, tipsy out-of-town gays who were cute and fun. I had some crazy times in the sauna and steam room.”

It’s fair to say many gay and bi men in the region will miss the club. Owner DC Allen sold the building mid-2016 to a real estate developer, a deal that’s estimated to have netted them more than twice what they paid for it in 2003, according to city tax records. The 8,000-square-foot, two-story building was assessed at a value of more than $5 million for 2020, according to previous Blade reports. He cited the health of his partner and his own health (they’re 70 and 63 respectively) as the main reason they opted not to seek another location.

“We would not, at this point in time, be able to make our money back and I don’t know how we could retire if we had another business,” he said.

Allen, circumspect in a brief phone interview this week, declined to make any of his 15 employees available for comment.

He said hook-up apps like Scruff and Grindr did impact the business for “the next couple of years” after they took off, but things subsequently improved.

“Some of the more marginalized [gay bathhouses] went out of business, but the rest of us saw a regular amount of business after three-five years,” he said. “There was a correction.”

He said he kept no records on how many of his clientele were locals vs. out-of-towners. Upholding a “very strict policy for our clientele,” was of utmost importance, Allen said.

Skyrocketing real estate costs in major cities are threatening gay bathhouse culture as developers pounce on hot, valuable properties. (iStock photo by fotostorm)

So is the Crew Club’s closing a one-off or is the industry — which has been around in various forms since the Roman Empire — slowly becoming a thing of the past? A Guardian article from 2014 painted a picture of dwindling businesses and an industry that had its heyday in the ’70s. It claimed about 70 were in business at the time, down from about 200 in the disco era, figures current industry insiders say are roughly accurate.

And how likely is it that some other entrepreneur will eventually open another gay bathhouse here with Washington’s astronomical real estate prices and ongoing gentrification? Not to mention the lack of a Council member such as the late Jim Graham (who was gay) to help work through the red tape much as he did by gay businesses, such as Ziegfeld’s/Secrets, that were displaced more than a decade ago by Nationals Stadium?

Glorious Health Club (2120 West Virginia Ave., N.E.) survived the stadium invasion but was shuttered last March by the city for multiple building code violations. Its owners are hoping to open this month pending another inspection.

But it’s not the apps, overall gay mainstreaming or waning Millennial (or Gen Z) interest that is the biggest threat to U.S. gay bathhouses. The biggest issue, one long-time veteran of the industry says, is escalating real estate prices in metro areas that have enough gay population to sustain them.

Dennis Holding came out in 1971 and met Jack Campbell, who he says “pretty much was the founder” of The Club gay bathhouse chain, in 1972 in Cleveland. Holding became an investor that year in a gay bathhouse in Indianapolis (Club Indianapolis), which is still open, and has been in business for 47 years as an investor/partner. Today, he and others are behind gay bathhouses in three cities — Houston (Club Houston), Orlando (Club Orlando) and Miami (Club Aqua Miami). He’s also friendly with many others in the industry and says the situation in Washington, sadly, is not unusual.

“The greatest threat to the business is the cost of real estate and the old age of the owners,” he said by phone this week from his second home in Palm Springs. “What happened in D.C. is they couldn’t find a clear way for the operation to continue without them physically being involved and their capital, the bulk of their net worth was tied up in real estate. … I know of two or three other groups that have closed or seen their operations dwindle in the last five-seven years I guess in which the senior partner passes away and the shares end up sometimes in the hands of non-gay relatives — a sister, a brother, maybe a boyfriend, a boyfriend’s family, whatever, and they don’t quite know how to handle all of it. Their succession plans are very weak.”

Holding (who has his own succession plan in place) says in some cases a straight relative has continued a gay bathhouse business — he mentions a straight owner who formerly had clubs in Dallas, Austin and Milwaukee, who ran them for years but eventually decided to sell to hungry real estate developers rather than modernize or update the clubs.

“Sometimes it’s the right thing to do business wise,” Holding says. “He probably made about $6 million, they built an apartment house or two, and he moves to his hometown in California and has a nice, comfortable life. His kids had no interest in it and his father was about 95. There have been several situations like that where the real estate has just become so valuable.”

Holding says other clubs will likely see the same fate in time.

“I know of an operator who turned down $8 million for his real estate a month ago,” Holding says. “That’s the evil side of it, and it has nothing to do with the business.”

At the height of the app scare about seven years ago, gay bathhouse owners united to form the Men’s Sauna Association (gaybathhousesauna.com) aka the North American Bathhouse Association (NABA). The preferred industry word now, members say, is sauna. Bathhouse sounds seedy and dated, some say.

About 90 percent of gay bathhouses/saunas in the U.S. are members. They joined forces for several reasons — joint bargaining power with suppliers, to provide aid to new businesses getting the run-around from various municipalities not interested in “adult” businesses, to brainstorm how to make the apps work to their advantage and other matters of joint interest.

The industry, overall, is quite strong, says Tom Gatz-Nibbio, NABA executive director. All the major U.S. chains — Clubs (Indianapolis, Pittsburgh, Philadelphia, Dallas, Columbus), Steamworks (Berkeley, Chicago, Seattle) and Midtowne Spa (Los Angeles, Denver) are members. He says the businesses that are doing the best are the ones whose owners have invested in serious remodeling.

“They’re really the industry leaders,” Gatz-Nibbio says. “The ones who have really stepped up and remodeled to provide a clean, safe environment.”

Holding agrees. He estimates annual U.S. revenue industry wide to be approaching $100 million. Club Houston just finished a major renovation a few months ago.

“Our slogan is ‘good clean fun,’” he says. Cleanliness is critical to the success of the business. And having what I call attractions in the play areas, the dark room — you need to have clever places to play but dirty, dank, smelly — that doesn’t work.”

Gatz-Nibbio scrolls mentally over the country, mentioning markets not yet referenced here. He knows of two in New York City (East Side Club, West Side Club) and says it’s odd there aren’t more in that market. He says private sex parties are more “a thing” there. One closed in Chicago, but another remains. There are two each in Detroit and Las Vegas. Denver, Phoenix, Atlanta and San Diego each have one. Seattle has a Steamworks. One closed in Honolulu. There are none in San Francisco proper (the city outlawed them at the height of the AIDS crisis) but there is one nearby in Berkeley (Steamworks Berkeley) and another in San Jose (The Watergarden). Some exist in unexpected markets — Grand Rapids, Mich., (The Diplomat Club) and Colorado Springs, Colo. (Buddies Private Club).

Washington could soon join Boston and New Orleans as major U.S. cities lacking one. Prohibitive real estate costs, especially anywhere near the French Quarter, have prevented anything from blossoming there, Gatz-Nibbio says.

Holding says the apps turned out to be more of a hiccup than any serious disruption.

“We felt it at first until people started realizing going into a stranger’s home or having a stranger into your home isn’t always the smartest thing to do,” he says. “And people started to wake up to the false advertising. You’re expecting a 6 foot, 2 blonde hunk but the real thing at the door is not that.”

Gatz-Nibbio says some apps are working with the saunas in joint partnerships. Squirt, for example, was at the last NABA convention and is partnering on an initiative.

Gay bathhouse industry professionals at the NABA 2019 National Convention in Orlando last September. (Photo courtesy NABA)

December was a record month for Holding in Houston and Miami. He’s friendly with the owner of Club Dallas, which he says is also booming.

“It might have slowed growth a little, but we never lost money,” he says.
A much bigger scare years ago, of course, was AIDS.

“The day Rock Hudson died, our business fell off about 40, 50 percent,” Holding says.

Working with area health departments, offering testing in the clubs and, of course, later the advances of protease inhibitors helped things rebound.

“We never stopped being profitable,” he says. “We just cut a lot of expenses. We ran with less labor, which was a big factor, we just tightened our belts. I remember the first meeting after we realized we’d just been really walloped, but we just tightened our belts. We had limited profitability, then good profitability within four to five years, I guess.”

Escorting and prostitution were never big problems, Holding says. Most members reported them to staff if they were propositioned. Police usually were happy to work with them.

He says a police squad in Dallas was known to be overzealous in previous years.

“They thought we were just a den of iniquity,” he says with a chuckle. “But it was mainly about drugs. They liked to break down doors and have mass arrests but eventually we convinced them not to be stupid about it and we’d work with them.”

Drugs, he says, are a constant issue. A list of barred patrons is kept for those who violate the policy. Too rigorous a bag or body check at the door deters customers, he says.

In other ways, police liked having the businesses there, he says.

“They like it because if they catch somebody in a park or public place, they can say, ‘Get out of here you asshole, you know there’s a place you can go for that.’ That’s basically been their attitude. It’s not warm and friendly, but they like it that there’s a place in town you can go for that and that’s fine by us. That’s the way it should be.”

Holding never kept records of how many of his clients were semi-local to each business vs. out of town. If local is a 40-mile radius, he guesses the majority are local if for no other reason than the business tends to do well with repeat consumers. It’s an older crowd in the daytime, and owners cater to them.

Not everyone is there for sex, he says. The music and lighting changes after 6 p.m., when the working-age crowd tends to come. Get them in once — for an open house, a guest visit or whatever — and if the club is clean and well run, they’ll be back, he says.

Holding knows of no horror stories of anti-gay city bureaucracies holding up entrepreneurs. He’s never heard of a citizen petition movement against a pending gay bathhouse. A business association his Orlando property was seeking to join many years ago was headed by two lesbians who took issue with the no women policy, but that eventually blew over. He can recall no major pushback from LGBT activist organizations that have sometimes painted heteronormative pictures of gay life to conservative constituents.

Allen says one change he noticed over the years was how credit card use spiked from roughly 20 percent in his early years in business to about 70-80 percent today.

“What that means is people no longer have a fear of being gay, they don’t really care,” Allen says. “That confidence and that freedom is from 40 years of activism.”

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D.C. springs back to life with new, returning events

Cherry blossoms, Rehoboth season kickoff, and more on tap

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D.C.’s annual Cherry Blossom Festival kicks off later this month. (Blade file photo by Marvin Bowser)

Longer and warmer days are back meaning: It’s time to get out of the house and enjoy Washington D.C.’s many events. Below are a few to check out this spring.

The National Museum of Women in the Arts will host “Making their Mark: Works from the Shah Garg Collection” until Sunday, July 26. This exhibition illustrates women artists’ vital role in abstraction, considers historical contributions, formal and material breakthroughs and intergenerational relationships among women artists over the last eight decades. For more details, visit. NMWA’s website

Art in the Attic will host a pop-up on Saturday, March 14 at 6 p.m. at 1012 Madison St., Alexandria, Va. There will be a variety of vendors selling products across different modes of art. For more details, visit Eventbrite.

Play Play will host “Indoor Recess – The art of play” on Sunday, March 15 at 2 p.m. This event will embody classic recess energy, including opportunities to build and experience community and connections through games, movement, art stations, and creative freedom. Tickets are $12.51 and can be purchased on Eventbrite

Spark Social will host “Gay Bar Crawl on U Street” on Friday, March 20 at 7:30 p.m. This will be a fun night out in gay D.C. with other gay people, whether you’re visiting D.C., new to the area, or just looking to expand your social circle. Many crawlers have formed lasting friendships and even romantic relationships after just one night out. Tickets are $35.88 and are available on Eventbrite

Creative Suitland Arts Center will host “EFFERVESCENT: House of Swann” on Saturday, May 30 at 7 p.m. This will be a gay, good time where we will celebrate love, joy, wellness, and visibility for the LGBTQIA+ community. Tickets start at $17.85 and can be purchased on Eventbrite.

SWAG Works DC will host “Unapologetically Her” on Saturday, March 14 at 2 p.m. at 701 E St., S.E. This event is a powerful celebration of womanhood, resilience, creativity, and self-expression in honor of Women’s History Month. This all-women exhibition highlights the diverse voices, stories, and artistic perspectives of women who create boldly, live authentically, and stand confidently in their truth. This event is free and more details are available on Eventbrite

9:30 Club will host “Gimme Gimme Disco: A Dance Party Inspired by ABBA” on Saturday, March 14 at 6 p.m. There will also be a “Donna Summer Power Hour – The Queen of Disco” segment during this event. It’ll be one hour of music with no skips. Tickets are available on 9:30 Club’s website

Harder Better Faster Stronger will host “Heated Rivalry Rave” on Friday, March 20 at 9 p.m. at Howard Theatre. This event is open to all ages. Tickets are available on the theater’s website

CAMP Rehoboth hosts its 25th annual Women’s+ FEST, April 9-12 in Rehoboth Beach, Del. Entertainers include headliner Mina Hartong, a comedian, storyteller, and founder of Lez Out Loud; and singer Yoli Mayor. There are dances, dinners, pickleball, and much more. Details and tickets at camprehoboth.org.

Also in Rehoboth Beach, the Washington Blade’s 19th annual Summer Kickoff Party is set for Friday, May 15 featuring Ashley Biden, who will accept an award on behalf of her brother Beau. State Rep. Claire Snyder-Hall will also speak. More speakers and the venue to be announced soon.

The annual D.C. Cherry Blossom Festival kicks off March 21 at DAR Constitution Hall and culminates with Petalpalooza on April 4, the day-long, outdoor street party with music and art, stretching across Navy Yard, and ending with fireworks over the Anacostia River. 

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‘Queer Eye’ star Dorriene Diggs on life before and after appearing on hit show

Emotional January episode highlighted 40-year love affair with partner

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D.C. residents Dorriene Diggs and sister Jo starred in an emotional episode of ‘Queer Eye’ earlier this year. (Screen capture via IMDB)

Dorriene Diggs, 70, whose 40-year relationship with her domestic partner, Diane until Diane’s passing in 2020, the couple’s tense relationship with their respective parents, and Dorriene’s current living arrangement with her straight sister Jo, were the focus of a final season episode of the popular TV series “Queer Eye.”

In a recent interview with the Washington Blade, Diggs told of how her appearance on the show has impacted her life. She elaborated on the many aspects of her life experiences that she told to the five “Queer Eye” co-hosts who interviewed her and her sister in their D.C. home. 

Although her parents and her partner’s parents, who have since passed away, were not accepting of their relationship, Diggs has said most of her family members at this time reacted positively to her appearance on the show.

“They loved it,” she told the Blade. “Yes, everybody that saw the show called me and said they loved the show, they really enjoyed themselves watching it.”

Through an arrangement with D.C.’s Rainbow History Project, the “Queer Eye” show featuring Diggs and her sister was presented in a special screening on a large video screen at the D.C. History Center in January.

“Dorriene, a 70-year-old Black lesbian living in Washington, D.C., had spent decades building a life with her partner while navigating silence within her own family,” a “Queer Eye” statement announcing the episode on Diggs states. 

“The Fab Five did not arrive to introduce Dorriene to herself, but to help ensure her story was finally heard in full,” the statement says.  

Blade: Can you tell us how your appearance on the “Queer Eye” program came about? How did they find out about you?

Diggs: You know, I still don’t have all the details. I think it was my niece, Missy. And she knows somebody there from “Queer Eye.”

Blade: So, did you first learn about it when someone from “Queer Eye” contacted you?

Diggs: No, the “Queer Eye” guy knocked on my bedroom door and started talking. I was in my bedroom watching television and the next thing I know my door opened up and there was Karamo [Karamo Brown, one of the “Queer Eye” co-hosts] with his big black cowboy hat on, opening the door grinning. … They contacted Jo first. And when they came here, they realized there was a gay woman in the house, too. Because my name was not mentioned at first. After they came here, they learned about me, because when Missy reached out to them, she reached out to them about Jo. But that doesn’t bother me. This was all about Jo in the beginning, and not me. … They started talking to me and Jo. And he said, Dorriene, ‘you’ve done so much for so many people, it’s time for someone to do something for you.’ That’s what they said. He said, ‘this is the day we’re doing it for you.’

And so,  they put me and my sister up in a hotel for a week. They gave us a personal driver to take us anywhere we wanted to go. And then they took us to a bunch of places. We didn’t know why they were doing all of this. We had no idea that they were renovating the house and renovating our bedrooms. We had no  idea.

Blade: What was your reaction when you saw the home renovation?

Diggs: It was amazing. And they bought us all new complete wardrobes – clothes, shoes. But most of the stuff they got me I gave away to a women’s shelter. But it was so nice. Actually, to meet the guys. I’ve been watching the show for 10 years. I have watched it from the beginning. And actually, it brought me and my sister closer – really. We’re closer now than we’ve ever been. She’s my baby sister – not the baby, but next to the baby. She’s the younger one.

Blade: What has been the reaction to your appearance on the show? Do more people now recognize you?

Diggs: Yes, yes. I’m getting phone calls and it’s almost like I’m a celebrity. And I don’t want people to make a fuss over me. All the things I did I did from the heart. I really did. And I don’t want people to think I’m more than I am. I’m just a good Christian woman that believes in giving back.

And I do. God gives me help giving. That’s what I do. And I don’t want anything in return from anyone. You know, because I know what it means to not to have. I know what it means to go to bed hungry, with no food. Going to school with holes in your shoes. I know that. I know that feeling. I’ve been there. And I promised myself as a kid I would never live like this again. And when I got bold enough to leave home, I left home at 14, and I moved in with a drag queen. Damen was his name.

Blade: Did your appearance on the show change your life and your relationship with your sister?

Diggs: Yeah, yeah, it actually did. We are actually closer now than we’ve ever been. Because, like I said, I moved away from home early and I never went back. My parents had a problem with my lifestyle. They really did. My mom looked at me with such hatred. When I was old enough to say goodbye, I never looked back. And to come back around now in the last few years after Diane died, that’s when I came back here.

And at one point I stayed with my nephew Todd and his wife – but he got killed in a car accident. I couldn’t stay at his house anymore. So, then I called Jo and told her I need to get out of here. And without hesitating she came and picked me up and brought me to her home. And I’ve been here ever since.

Blade: Can you tell a little about when it came about and how you met your partner?

Diggs: We lived on 18th Avenue in condos. I just bought one. Hers was above mine. I bought the bottom one. When my brother came over, she was getting out of her car. She was driving a Vega. And I turned to my brother and I said – this is the God’s honest truth – I said Keith, that’s the woman I’m going to spend the rest of my life with. Just like that. And he started laughing. He said, girl you’re crazy. I said I know I’m crazy, Keith, but I’m telling you that woman right there is who I’m going to spend the rest of my life with.

Blade: And when was that?

Diggs: It was 1980 actually. And then I started going to the laundry room to do my laundry. So I started talking to her. She said, ‘I’m not speaking to you.’ Isaid ‘why not?’  She said ‘because you’re nothing but a female gigolo.’ And I said I’m not dating anymore. I’m waiting for you. ‘No, you’re too fast for me.’ I said, ‘well, I’m not giving up.’

And I didn’t give up. So, I was playing an album one day and she knocked on the door and asked what I was playing, I think. I said you liked that. She said yeah. I said OK, I’ll bring it upstairs and we can listen to it together. So, when I went up there to her apartment that day and whenever I went up there, I never left.

Blade: So, your partner’s name was Diane?

Diggs: Yes, Ruth Diane Robinson. But she hated the name Ruth. So, the only people who called her Ruth were at work, the people she worked with. Everybody else called her Diane.

Blade: And how many years were you together?

Diggs: Forty. Forty years together

Blade: And where were you living with her most of the time?

Diggs: We lived in Hagerstown the longest, Hagerstown, Md. And so, if Diane hadn’t died I probably still would have been in our house in Hagerstown.

Blade: Can you tell me a little about what you were doing career wise during those years?

Diggs: I do computers. I used to do computers. And before that I cooked. I love to cook like my mom. And then I wanted to do something else. So, I taught myself computers. I taught myself how to build computers and stuff. So, then I got my own computer business called Ida One Computer Consulting. And so, we helped build computers for people.

Blade: Around when was this, in the 1980a or 1990s?

Diggs:  Yes, in the 1980s. I think I stopped I would say around ’96, when I stopped. Because we both said we were going to retire at 55. And we did. We both retired at 55. And then she started diabetes. Every day I had to give her an injection because she was afraid of needles. She couldn’t give it to herself. So, I had to give her an injection every day One time, I don’t remember when, she had a mild stroke. And I had to take care of her. I’ve always taken care of her. And I don’t regret it. I never regretted it. It’s taking care of the one you love.

Blade: When was it that she passed away?

Diggs: In 2020. I found her on the kitchen floor.

Blade: How did your family and your extended family react to your relationship  with Diane?

Diggs: Well, her family, oh my God, they hated me – her mother the worst. Because I put a stop to them treating her really bad. I told her mother – I said never in my life – my mother raised me well. Never disrespect someone’s mother. I said but this time I’m going to disrespect you because you are going to start treating Diane like you ought to. This is a wonderful woman and you and your son and you it’s always about your son. You never, ever say anything good about your daughter. 

I said it isn’t going to happen again. You’re never going to disrespect her again. I said you take a damn good look at her because you’ll never see her again. I meant that. I grabbed Diane. I said it’s time to go. They don’t care about you.

Blade: Can you tell a little about your family?

Diggs: Yeah, I’m a triplet sister. So, it’s Dorriene, Chorine, and Chrissy — we are the triplets. So, my mom had a set of twins and a set of triplets within nine months. One of the twins died at birth. So, the other twin is Margaret.

Blade: So then how did your family react to you and Jo being on “Queer Eye”?

Diggs: Most of my family really had no problem with it.

Blade: Were  you out to them?

Diggs: Oh yeah. I was never in the closet. I didn’t give a damn what people felt about me, sweetheart. I really didn’t. I didn’t care. Because I was going to be me. And for people who didn’t like it, I wasn’t living for them, I was living for me. I’ve always been out. I had a brother who was also gay, Marvin. God rest his soul, too. But he stayed in the closet. He was in the closet until he was about 55 years old.

But everything I said on the show was the truth – my account. The things that I went through with family … You can’t tell me how I felt. If they try to make mom and dad out as perfect, they weren’t perfect. They were the worst parents. That’s my account of it.  

So yes, everything I said on that interview was the truth. That’s one thing people who know me know – I do not lie.

Blade: What are some of the things you like to do these days?

Diggs: I’m a sports lover. I love sports. So, my baseball season is getting ready to get started. Baseball is my favorite sport. Yes, I love baseball. I like the statistics of it. And watching the guys. I wish they had a women’s professional baseball team, honestly. … I’m a D.C. sports fan. The Wizards, the Nationals, the Mystics, the Caps. … And see, I’m a diehard Redskins fan and I refuse to call them the Commanders. They’re the Redskins. They will always be the Redskins to me. I love my sports teams.

Blade: Can you tell a little about the history of the house where you and Jo now live and where they did the filming of the “Queer Eye” show?

Diggs: Jo had a house on 17th Street, I think it was Northeast because it was over there by H Street, N.E. And I think somebody wanted to buy her house. I don’t know why she moved. So, she found this house. Because she wanted to buy something where she could buy a house straight out. She didn’t want a mortgage on another house.

Blade: What are your thoughts on being on the last season of “Queer Eye?”

Diggs: Yeah, we were the last ones. We took it out with a bang, me and Jo. That was it. 

Blade: Can you say how you and Jo appearing on the show impacted your life?

Diggs: I don’t know. I’m the same person. I’ve been getting calls from people saying I saw you on the show. And friends who I haven’t seen in years have been calling. … So yeah, the show, people I haven’t seen and talked to in years have been calling. I think that’s a good thing.

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35 years after ‘Truth or Dare,’ Slam is still dancing

Salim Gauwloos on Madonna, HIV, and why he almost didn’t audition for Blond Ambition Tour

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Salim Gauwloos continues to work as a dancer and choreographer. Learn more at salimgauwloos.com. (Photo courtesy Gauwloos)

Most gay men of a certain age remember “the kiss.”

It was the moment Madonna’s dancers Salim Gauwloos and Gabriel Trupin locked lips in the hit 1991 documentary film “Truth or Dare,” which is celebrating its 35th anniversary this spring.

The kiss was hot, but what made it groundbreaking is that it appeared in a mainstream Hollywood movie that screened in suburban multiplexes across the country. This wasn’t an obscure art house film. The movie, and tour on which it was based, received months of breathless media attention all over the world for bold expressions of female empowerment and queer visibility. Madonna was threatened with arrest in Toronto for simulating masturbation on stage and Pope John Paul II urged Catholics to boycott the show, triggering a media firestorm. 

“Truth or Dare” was billed as a behind-the-scenes documentary of the tour, but it quickly became clear that the real star of the show wasn’t Madonna, but rather her colorful troupe of seven backup dancers, six of whom identified as gay: Kevin Stea, Carlton Wilborn, Luis Xtravaganza CamachoJose Gutierez Xtravaganza, Gauwloos, and Trupin; Oliver Crumes III identifies as straight.

We saw them party and march in the New York City Pride parade. They were unabashedly queer at a dangerous time — before protease inhibitors began to stem the AIDS plague and before most celebrities and politicians embraced the gay community in any real way. Being out in 1991 carried major risks to career and reputation. 

Enter Gauwloos, one of those brave dancers who vogued his way into the hearts of countless gay men entranced by his handsome looks, his stage presence, and dance skills. 

Gauwloos — known then and now as “Slam”— sat down with the Blade to talk Madonna, the lasting impact of “Truth or Dare,” the public disclosure of his HIV status, and plans for a new book on his life. 

His story is fascinating — from growing up in Europe to dancing in New York to landing the gig of a lifetime with Madonna. He performed on that tour while secretly HIV positive and went without medical treatment for 10 years because he was living in the United States as an undocumented immigrant. Not even Madonna knew of his HIV status. Two other dancers on the tour were also HIV positive but no one talked about it. Ironically, Madonna was singing “Express Yourself” and advocating for condom use during her concerts yet backstage three of her dancers were secretly positive.

“A lot of people were dying so I wasn’t going to tell Madonna I had HIV,” said Slam, now 57. “And the others didn’t either. It wasn’t the moment to do it. She used to make speeches about Keith Haring and AIDS and I thought it’s going to be me next.”

Gabriel Trupin died of AIDS in 1995. Slam was diagnosed at age 18 in 1987, a frightening time when a positive test result often meant a death sentence. He booked the “Blond Ambition Tour” at age 21 after moving to New York. His friends encouraged him to audition but Slam resisted because he wasn’t a big Madonna fan.

“It was crazy, everyone wanted that job,” he said, “but I wanted to dance with Janet Jackson and Paula Abdul.” He listened to his friends and shortly after the audition, Slam received a call from Madonna herself inviting him to join the tour.

“We all wanted to be stars but not even Madonna knew how big that tour would become. The way it was choreographed and directed, the stars aligned. … It never looks dated even today.”

Salim Gauwloos dances with Madonna on the ‘Blond Ambition Tour’ in 1990. (Photo courtesy Gauwloos)

The world tour kicked off in Japan in April 1990 then moved to the United States and Europe, stirring controversy wherever it went. There was the iconic cone bra; the aforementioned simulated masturbation during “Like a Virgin”; and religious imagery that offended many Catholic groups and the Vatican.

And the controversy didn’t end with the tour. Cameras were rolling throughout the tour for what Slam thought would be a “video memory” for Madonna. But as the tour unfolded, director Alek Keshishian reportedly became more interested in what was happening behind the scenes so plans for mere tour footage were expanded into a full documentary.

“We were young and partying and didn’t really know what was going on,” Slam said. “You live in this celebrity bubble and you sign a paper – I don’t even know what I signed.”

In 1992, Kevin, Oliver, and Gabriel sued Madonna for invasion of privacy and fraud claiming she used some footage without their consent. They claim they were told nothing would be included in the film that they didn’t want to be seen. In one specific incident, Gabriel alleged that he told producers he didn’t want the scene of him kissing Slam to be in the film as he wasn’t fully out.

“Gabriel was forcibly outed,” in the movie, Kevin said in a 2016 interview.

Slam did not join his colleagues in the lawsuit.

“I couldn’t sue because I was illegal but I wasn’t ever going to sue,” Slam said. “I’m not a suing kind of person. But good for them, they fought for it and won. A lot of people don’t have the balls to sue Madonna.” The suit was settled two years later for an undisclosed sum.

“We were all conflicted about the kiss,” he said with a laugh. “The kiss, oh my God, my boyfriend is going to kill me! Belgian stress!”

Beyond worrying about his boyfriend’s reaction, Slam had concerns about the impact of being openly gay on his modeling career.

“In 1990, you couldn’t get high fashion campaigns as an openly gay model,” he said. “I was worried about that. I couldn’t get a campaign because I was gay. My agency told me to say I was straight and it was just a game.”

In 2016, pegged to the 25th anniversary of “Truth or Dare,” the surviving six dancers filmed a documentary about their lives post-Madonna titled “Strike A Pose.” In it, Slam publicly revealed his HIV status for the first time in an emotional scene with his former colleagues.

“I found the strength to tell the world I have HIV,” he recalls. “I was scared but I felt brave. The outcome and messages were beautiful. After I saw ‘Strike A Pose,’ I knew we gave people hope. And not just for gay people.”

He was infected in 1987 but didn’t get treated until 1997. After the tour ended, he said he went into a depression and his agency dropped him. 

“I was partying too much after the tour,” he recalls. “I made a decision to live as an illegal alien.” In 1997, Slam collapsed and was rushed to the hospital with pneumonia. 

“They started treating me and thank God the new HIV drugs were out, the cocktails, it took me a couple months to get better.”

Madonna didn’t participate in “Strike A Pose” and Slam said he hasn’t seen or spoken to her since the end of the tour. He said he had no idea of the impact “Truth or Dare” would have. 

“You look at this movie in 1991 and you don’t think it’s going to be such a big thing and 35 years later it’s still helping people,” he said. “It was helpful for people who felt alone at that time. It was such an important documentary.

“I don’t think younger gay people realize how important Madonna was to gay and queer visibility — she was a big part of it. We showed the world it’s OK to be gay and that was the great message of this movie.”

He noted that, decades later, many of his friends have transgender kids and that queer culture is represented in much of mainstream pop culture.

“It’s amazing how far we’ve come,” he said. “I know we’ll always be marginalized but we have come so far. I’m really proud of our community. The current nightmare will be over and I do believe that things will get better.”

Referencing President Trump’s attacks on the LGBTQ community and crackdown on immigration, Slam described the situation in the U.S. today as “sad.”

“Everything is such a mess,” he said. “Some of these people have lived here 30-40 years and they take you out of your home. I can’t even imagine. It breaks my heart. When I was illegal it was a different story.”

Slam met his husband, Facundo Gabba, who’s from Argentina, in 2000, and he helped him get a legal case together to win citizenship. He filed a case in 2001 and was told there was a 99 percent chance he wouldn’t be permitted to stay in the United States because they weren’t allowing HIV-positive immigrants to remain in the country. But he got his green card anyway in 2005 and became a U.S. citizen in 2012. 

Today, Slam and Gabba live in Brooklyn, though they travel a lot because “I can’t take the cold.” The couple married in Argentina in 2010 and in the U.S. in 2016.

Slam is still dancing and working as a choreographer. He’s teaching at a contemporary dance festival in Vienna in July and even offers online lessons via Salimdans.com.

As a longtime HIV survivor, Slam is dedicated to a healthful lifestyle.

“You have to keep moving; when you move you stay healthy,” he says. “Dance heals everything. I do yoga, I eat healthy and clean as possible. I don’t watch much TV … I try to stay healthy and positive. If I absorb all of the negativity I would be sick.”

Salim Gauwloos (Photo courtesy Gauwloos)

In addition to his ongoing work in dance and choreography, Slam is in the early stages of writing a book about his extraordinary life and pioneering career.

“I always knew I had a book inside of me. I want to talk about my HIV status. I know I can inspire more people. I want to tell even more secrets in the book; secrets are a poison so I want to tell everything.” 

Among those secrets, he notes, is a desire to write about his strict Muslim father and the years he spent as an undocumented immigrant in America. 

“Those are the things I want to talk about, the struggles. It’s a love story, hope and resilience. I know it will help people.”

As for his friends from the tour, Slam says he remains in contact with Gabriel’s mother and José Xtravaganza is his best friend. Baltimore’s Center Stage theater is currently developing a new musical about Xtravaganza’s life. And Slam said he occasionally talks to Oliver, though “he still can’t pronounce Sandra Bernhard’s name.”

At the end of our interview, Slam indulged a round a rapid fire questions:

• Favorite song to perform in the “Blond Ambition” tour? “Express Yourself.”

• Aside from Madonna, who was your favorite artist you worked with? Toni Braxton in “Aida” on Broadway. 

• Favorite Madonna song? “Live to Tell”

• Favorite Madonna video? “Bedtime Stories”

• What’s more stressful: performing in a concert or performing on the VMAs? “Both, because we always had to be perfect.”

• Did you go to Madonna’s recent “Celebration” tour? “I didn’t see the show but I saw clips online.”

• What do you remember most about performing “Vogue” at the VMAs? “It was nerve-racking for them to flip those fans.”

• When was the last time you vogued? “I teach classes so a couple weeks ago.”

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